How to become very effective in onboarding people on your vision, plan or change? To do that you have to take into account the mammal brain of people which asks for clarity on 2 major questions: “can I trust you?” and “who is more dominant?”
The oldest part of our brain, the reptile brain, is very determined to make sure that a person stays safe. So it plays a role in every communication that happens within an organization but is even more crucial when an important change is announced! The challenge is to awaken the crocodile without getting into a fight!
How we communicate during change and how we onboard people must be in alignment with the 3 major parts of our brain (the reptile, mammal and rational brain)! They each need to hear a different message. In this article, you will learn how to make sure that your message is appealing to each of them, which will make your impact much bigger.
Often we assume that people are rational beings. However different parts of the brain are more in control than the rational one. This has huge consequences for change, leadership and communication within our organizations.
Innovation, agility, engagement and ownership are key assets for the future of your business. Based on an experience of 30 years and an in-depth analysis of literature and science we have summarized for you the key focus points to shape them. They are free, connect and develop people. They form the core elements of our innovative training “leading for entrepreneurship”.